Great products don’t fail. Growth strategies do.
The truth: most startups don’t die because of bad products—they die because growth turns into guesswork.
I see founders who are:
-
Unsure if they’ve nailed product–market fit
-
Burning ad budgets across too many platforms
-
Frozen in “what should we try next?” cycles
​
Think of me as your unfair advantage in growth. ​​
About Me
Drive growth by solving real business problems, not just running ads
From strategy and consulting to paid media execution, creative direction, CRO, lead nurturing, and funnel optimisation, I bring together every piece needed to acquire, convert, and scale customers profitably.
Strategy & Consulting
-
GTM strategy (new product/market launches)
-
Customer & competitor research
-
Channel mix strategy (which platforms to prioritize)
-
Funnel design & customer journey mapping
PPC Management
-
Meta Ads (Facebook + Instagram)
-
Google Ads (Search, Display, YouTube, Performance Max)
-
LinkedIn Ads (for B2B, higher education, executive programs)
-
Retargeting & remarketing campaigns
Optimization & Growth
-
Funnel optimization (landing pages, lead forms, checkout flows)
-
CRO (Conversion Rate Optimization)
-
Lead nurturing Strategy
-
Scaling campaigns profitably (budget allocation, bidding strategies)
Additional Services
-
SEO
-
Content and Creative Strategy
-
Conversion Tracking Setup
-
CAC, ROI Analysis
-
Paid Campaigns Audit ​
Growth Stories I’ve Contributed To
